The Brass Ring Story

I’m Logan Benjamin, owner of Brass Ring Web Solutions Since 2019, I’ve built effective websites that help small businesses and nonprofits across Buffalo, Niagara Falls, and Western New York.

My passion for design and local business started early. I was diagnosed with autism in 2001 at age 3, and while it’s brought challenges, it’s also shaped how I approach structure, problem-solving, and attention to detail.

That lens helps me build websites that are not just functional and visually strong, but intuitive, accessible, and built to last. I design with the user in mind, making sure every website is clear, focused, and aligned with your goals.

Coming from a family of business owners, I know how hard it is to stay visible and earn trust. That experience inspired me to start Brass Ring, a local business that helps fellow local businesses grow and compete in today’s digital-first world.

The name “Brass Ring” comes from my lifelong love of amusement parks. During my time as a volunteer at the Herschell Carrousel Factory Museum in North Tonawanda, I built my brand around the idea of reaching higher and helping others do the same.

In 2024, I launched WNY Biz Board, which later became part of the WNY Thrive ecosystem. I now run the platform with my friend and business partner Ken Lockwood to support businesses and nonprofits from Buffalo to Rochester.

If you're looking for a reliable web partner who understands your goals and cares about your success, I’d be honored to work with you. Let’s build something smart, meaningful, and made with purpose.